Subcontract (Digital)
Page for Subcontracts (Digital)
Subcontracts (Digital) are a subset of a Contract used to schedule digital media. This is where Reservations are scheduled and Media Sets are associated with each Reservation. There must be at least one Subcontract (Digital) on a Contract in order to schedule digital media. Subcontracts (Digital) are normally added on the Subcontracts (Digital) page of a Contract. However, they can also be added when on a list of Subcontracts (Digital). Right click on the list and select New (need image). Ad Manager will prompt the user to select or create the corresponding Contract on which the Subcontract (DIgital) is to be added (need image).
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Attachments
For more information on the Attachments page, click here
== Dempgraphic Profile == (need image)
Details
The Details page of a Subcontract (Digital) shows the basic information about the Subcontract (Digital). (need image). Note: Any instance where any of the fields on this page changes from one Subcontract (Digital), a new Subcontract (Digital) must be created.
Fields
Duration: Enter the duration of this Subcontract (Digital). By default, Ad Manager automatically populates this field with the dates from the Contract. If different, enter the dates.
Slot: Select the Player Slot for this Subcontract (Digital). A new Player Slot cannot be added here. A Slot Structure must already exist in the ALL Slot Structures under the Players folder.
Market: Select the Market for this Subcontract (Digital). Note: A new Market cannot be added here. It must already exist in the All Markets table under the Other folder.
Type: Select the Type for this Subcontract (Digital). The four Types are: Sold, Bonus, Public Service and Trade. Note: The default Type for a new Subcontract (Digital) is Sold; change if required.
Brand: Brand information can be entered for an Advertiser with a number of different product lines/departments/promotions/etc.. For example, Advertiser Ford would have brands such as Mustang, Explorer, Taurus and Windstar. Select an existing one or enter new, if not on the list. To enter a new Brand, type the name and in the following window, select the Advertiser name, then click OK.
Length: Enter the length of the Player Slots to be played for this Subcontract (Digital). This can be entered as the number of :seconds, or as minutes:seconds.
Loop Segment: If the Reservations of the Subcontract (Digital) are to play in a particular Segment of a Loop Structure, select the Segment from the list. This field will be blank when no Loop Structures have been defined.
Requirements - this area of the Details page is used to identify if a total slot count or a total budget is to be met when scheduling the reservations to the Subcontract (Digital).
Slot Count: Enter the total number of slots that should be scheduled Budget: Enter the total dollar amount that is budgeted for the Subcontract (Digital). NOTE: Rate cards need to be used in order to determine if the budget has been achieved.
Default reservation value - this area of the Details page is used to identify if an existing rate card is to be used or not when determining the Reservations' dollar value.
NOTE: If user has preset whether to use the rate card values by default on the Rates page of the Options (need image), Ad Manager will honour that setting.
Use rate card option: Select the Rate to be used from the drop down. If Adjustment is to be applied to the selected Rate, use the Adjustment % field and enter either a negative (-) or positive percent. Don't use rate card option: Enter either a daily per Reservation Custom Rate in the Custom Rate field OR the total per Reservation Custom value for the entire duration of the Subcontract (Digital) in the Custom Value field. When you enter the one, Ad Manager will calculate and populate the other field.
For information on the buttons that appear at the top of the window, click here. For information on the menu items that appear under the Tools menu, click here.
Distribution
The Subcontract (Digital) Distribution Page allows users to set the desired Distribution of Reservations based on established criteria.
There are 2 panes of information, a Factors pane and a Distribution pane. The Factors pane lists all Factors that have been added for use during the scheduling process. When scheduling, Ad Manager considers Factors in the order they appear and will attempt to assign Reservations accordingly. A Factor higher on the list will be matched prior to a Factor lower on the list (which will be treated as a Factor within the higher Factor).
When a Factor is highlighted, the Distribution pane will display a listing of all valid items pertaining to that Factor and the default distribution for the items. Each item can be edited and assigned the desired number of Reservations.
The functions available through the buttons immediately above the Distribution pane are:
- To add a Factor, select the New button and select the Factor to be used to distribute Reservations during the scheduling process.
- To delete a Factor, highlight it and click the Delete button. Ad Manager will not use this Distribution Factor when charting (scheduling).
- The Move Up button is used to move the highlighted Factor up the list of Factors.
- The Move Down button is used to move the highlighted Factor down the list of Factors.
- Once a Distribution item is highlighted, the number of Reservations to be assigned is changed by clicking the properties button, or by double clicking the Distribution item. Tthe new number of Reservations to be assigned can then be added. Ad Manager will not allow users to save the Subcontract (Digital) until the Unassigned value is 0.
For additional information on the buttons that appear at the top of the window, click here. For information on the menu items that appear under the Tools menu, click here.
Exceptions
The Exceptions Page of the Subcontract (Digital) displays any Player Exceptions that have been recorded that may affect the delivery of the Subcontract (Digital). The user cannot delete nor add a Player Exception on this Page. The details are entered on the Player's Exceptions Page. However, the user can view the details of any Exception listed, by selecting it and clicking the Properties button at the top right of the pane. Alternatively, the user can double click an Exception in the list to display the details. These Exceptions can also be displayed on a Proof of Play report when it is generated in Ad Manager.
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Indoor Maps
The Indoor Maps Page of the Subcontract (Digital) displays a list of any Indoor Maps (floor plans) on which the Reservations' Players are displayed.
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The fuctions available through the buttons immediately above the Indoor Maps pane are:
- To add an Indoor Map, select the New button and enter the Filter criteria (Need Image) for the Place where the Players are located, then click <OK>. Any Indoor Maps matching the criteria will be displayed in a list (Need Image). Select the appropriate Indoor Map and click <OK>. In the following window name the Indoor Map (eg. Eastgate Mall, First Floor) to identify it in the resulting list on the Page (need Image). Click the Save and Close button to save to the list. Repeat as necessary until all related Indoor Maps are in the list.
- To delete an Indoor Map from the list, select it in the list and click the Delete button. Ad Manager will ask for verification to delete the selected item. Answer <Yes> to remove the Indoor Map from the list.
- To view an Indoor Map in the list, select it and click the Properties button. Ad Manager will display the Indoor Map showing the Reservations" Player(s) on it (Need Image). Alternatively users can double click the Indoor Map name in the list to open the record.
Map Views
The Subcontract (Digital) Map Views Page allows users to retrieve previously saved Ad Manager Map Views, displaying where the Subcontract's (Digital) Reservations' Player(s) are located in a particular geographical region.
The functions available through the buttons immediately above the Map Views pane are:
- To delete the Map View from the page, select it and click the Delete button. This will not delete any of the mapping, or any information displayed on the maps, just this saved view of information.
To open a saved Map View, double click on the desired item. Ad Manager will display the saved Map View showing the Reservations' Player(s) on it. (Need Image)
For additional information on the buttons that appear at the top of the window, click here. For information on the menu items that appear under the Tools menu, click here.
Media
The Subcontract (Digital) Media Page displays a listing of all Subcontract (Digital) Media items that have been created and scheduled to the Reservations during the duration of the Subcontract (Digital).
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The functions available through the buttons immediately above the Media pane are:
- To add a Subcontract Media item, select the New button. Enter the details as required. For more information on the creation of Subcontract Media Items and Media Sets, click here
- To delete a Subcontract Media Item, select it in the list and click the Delete button. Ad Manager will ask for verfication to delete the selection item. Answer <Yes> to remove the Subcontract Media Item from the list. NOTE: Subcontract Media Items that are associated with Reservations cannot be deleted. They must first be removed from the Reservation(s).
[[File:New_properties_button.JPG]- To view the details of a Subcontract Media Item, select it and click the Properties button. Ad Manager will display the Subcontract Media Item page, allowing users to view the Details, Production and Reservations information. (need image)
For information on the buttons that appear at the top of the window, click here. For information on the menu items that appear under the Tools menu, click here.
Notes
For more information on the Notes page, click here.
POP Summary
The Subcontract (Digital) POP Summary displays a summary of Proof of Play reported to Ad Manager from the Players. The page displays a summarized total for all reported Media Items of the Subcontract (Digital) on the first line of detail , then by each individual Media Item. Users cannot add nor delete details from this page.
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Requirements
Ad Manager allows users to establish criteria that should/must be met by Player Slots to be assigned to a particular Subcontract (Digital). These criteria are identified in the Subcontract (Digital) Requirements Page.
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Tool buttons found on and specific to the Requirements Page are:
- Add a new item for the Condition/Restriction pane in which the icon is located. Identify if it is an Advertiser or Category Condition desired, then select the desired item from the resulting list. In the next window indentify if it has been assigned as a Condition or Restriction in the data (Ad Manager defaults to Condition) and if it is mandatory (must be met). Then click <OK>.
- Delete the selected Condition/Restriction in the pane in which the icon is located. Select the item and click the Delete button.
- Allows users to view/edit the information for the Condition/Restriction in the pane in which the icon is located.
For additional information on the buttons that appear at the top of the window, click here. For information on the menu items that appear under the Tools menu, click here.
The Requirements Page is divided into four panes. The left pane is used to identify Player Advertiser/Category conditions and/or restrictions that are required to be met when scheduling the Player Slots. The right pane is used to identfy Player Advertiser/Category conditions and/or restrictions that users want to exclude when scheduling the Player Slots.
Ad Manager also allows users to set filters based on other criteria related to a Player Slot (Slot name, with a particular rate schedule, in a particular city, etc). The "Other Criteria" check box in the bottom left corner is clicked to set these additional required properties. A window will appear where users identify all criteria that a Player Slot must meet. The "Other Criteria" check box in the bottom right is clicked to set additional excluded properties to avoid. A window will appear where users identify all the criteria that a Player Slot must not meet. A check mark will appear in the appropriate box if there is a filter set. (Need Image)
Reservations
Scheduling Summary
User Fields
For more information on the User fields page, click here.